Home Improvement - Marketing That Works
We have an audience in Immediate Need of your products and services, with home buyers ready to turn their newly purchased house into the home of their dreams. Home sellers need to get their home ready to get the best price. Affluent home owners that have the means to invest in their home and services. And Realtors® that are a top influencers for home products and services! Builders, Designers, Architects & Consumers. 100% of our readers are interested in Homes & Living with no wasted distribution. Most importantly our Readers want Home Improvement Information!
EXCLUSIVE Content Marketing:
“OWN” the Homes & Land audience!
Editorials Build Trust
WHY TRUST MATTERS
“Consumer values are shifting away from brand heritage to integrity and authenticity. Brands need to demonstrate that they are on the side of the consumer” -initiative.com
• 65.1% own a single family home
• 55.9% have a household income of $60,000+
• 53.5% are planning to buy within the next year
• 63% Female readers
• 53.5% Married with children
• 74.3% 35-64 years old
• 71.6% read Homes & Land Magazine frequently (6–13 x a year)
• 83.5% are likely to select a company appearing in the magazine
• 76% are likely to trust a company appearing consistently in local magazine (Homes & Land)
• MORE than half want to see home improvement information!
*2012, 4th quarter readership survey of Homes & Land readers